Bulleit

The Bourbon brand, which is now widely recognised by its slanted, colourful labels, was only created in 1987. Thomas E. Bulleit, a promising young lawyer, decided to leave the courtroom and follow in the footsteps of his great-great-grandfather: Augustus Bulleit. The Frenchman, who had moved to the United States, worked as a tavern keeper in Louisville in the 1830s. There he created a Bourbon with a high rye content for his regulars, with a strong, round, spicy and full-bodied character. Legend has it that Augustus Bulleit disappeared overnight, without a trace, while transporting barrels. The mystery remains today, just as the origin of Bulleit-aged spirits has long remained a mystery. Many rumours circulated on this subject, with a strong suspicion on the part of Four Roses. These rumours have ceased since 2017 and the opening of a new state-of-the-art facility in Shelbyville, Kentucky, which combines a distillery and a visitor centre.